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No. 074Bespoke

The problem

Firms make environmental claims without evidence, risking regulatory and reputational issues.

The opportunity: Green claims compliance review

01

Who it helps

  • Consumer brands
  • E-commerce
  • Hospitality
  • Energy and home services
02

What the research says

Deloitte

CxO Sustainability Report 2024 (2024)

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This is our own extension of the report's theme. The report does not make this recommendation itself.

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03

The solution

A review of website, packaging and ads against UK green-claims guidance, with corrected wording.

How it is implemented

  1. 01List claims
  2. 02Check evidence
  3. 03Rewrite or remove
  4. 04Train marketers
  5. 05Review annually

What it needs

  • Claims inventory
  • Guidance documents
  • Legal sense-check

Want this implemented in your business?

No self-serve tool yet. We can scope and build it for your business on request.

Source details are being verified; please check the original publication.

All summaries are written by Trovecrest in our own words. Nothing is copied from the reports, and no figures are reproduced.

Trovecrest is independent and not affiliated with or endorsed by the firms whose research is referenced.