The problem
Customers are spending more on health and wellbeing, and traditional offerings miss this.
The opportunity: Wellness-oriented offerings for hospitality and retail
Who it helps
- Cafes
- Gyms
- Salons
- Retailers
- Hotels
What the research says
McKinsey & Company
Feeling good: The future of the wellness market (2021)
This opportunity follows directly from the theme of the report.
Search for the report(opens in a new tab)We have not yet verified a direct link to this report, so this opens a web search for its title.
The solution
Menus, classes or products tailored to wellness, with clear messaging.
How it is implemented
- 01Survey customers
- 02Design 3 offerings
- 03Pilot
- 04Market through email and social
- 05Track sales
What it needs
- Product development
- Supplier input
- Pricing
- Marketing assets
Want this implemented in your business?
No self-serve tool yet. We can scope and build it for your business on request.
Source details are being verified; please check the original publication.
All summaries are written by Trovecrest in our own words. Nothing is copied from the reports, and no figures are reproduced.
Trovecrest is independent and not affiliated with or endorsed by the firms whose research is referenced.
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