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No. 042Bespoke

The problem

Customers have little reason to engage beyond transactions, so loyalty is weak.

The opportunity: Community and membership programmes

01

Who it helps

  • Cafes
  • Gyms
  • Bookshops
  • Craft brands
  • Studios
02

What the research says

Accenture

Life Trends 2025 (2025)

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03

The solution

Member clubs with perks, events and a private channel that builds belonging.

How it is implemented

  1. 01Define member value
  2. 02Choose platform
  3. 03Set pricing
  4. 04Launch with founders' offer
  5. 05Run monthly events

What it needs

  • Membership platform
  • Event calendar
  • Perks budget
  • Community manager time

Want this implemented in your business?

No self-serve tool yet. We can scope and build it for your business on request.

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All summaries are written by Trovecrest in our own words. Nothing is copied from the reports, and no figures are reproduced.

Trovecrest is independent and not affiliated with or endorsed by the firms whose research is referenced.