The problem
Customers want to order or book in the apps they already use, and forms add friction.
The opportunity: Conversational ordering and booking via WhatsApp
Who it helps
- Restaurants
- Cafes
- Beauty
- Fitness
- Local delivery
What the research says
Capgemini Research Institute
Conversational commerce: Why consumers are embracing voice assistants in their lives (2018)
This opportunity follows directly from the theme of the report.
Search for the report(opens in a new tab)We have not yet verified a direct link to this report, so this opens a web search for its title.
The solution
A conversational flow for orders, bookings and reminders inside messaging apps.
How it is implemented
- 01Define menu and booking logic
- 02Build a flow
- 03Connect payments and calendar
- 04Pilot with regulars
- 05Refine
What it needs
- WhatsApp Business API provider
- Booking or ordering system
- Payment link
- Templates
Want this implemented in your business?
No self-serve tool yet. We can scope and build it for your business on request.
Source details are being verified; please check the original publication.
All summaries are written by Trovecrest in our own words. Nothing is copied from the reports, and no figures are reproduced.
Trovecrest is independent and not affiliated with or endorsed by the firms whose research is referenced.
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