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No. 037Bespoke

The problem

Customers want to order or book in the apps they already use, and forms add friction.

The opportunity: Conversational ordering and booking via WhatsApp

01

Who it helps

  • Restaurants
  • Cafes
  • Beauty
  • Fitness
  • Local delivery
02

What the research says

Capgemini Research Institute

Conversational commerce: Why consumers are embracing voice assistants in their lives (2018)

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This opportunity follows directly from the theme of the report.

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03

The solution

A conversational flow for orders, bookings and reminders inside messaging apps.

How it is implemented

  1. 01Define menu and booking logic
  2. 02Build a flow
  3. 03Connect payments and calendar
  4. 04Pilot with regulars
  5. 05Refine

What it needs

  • WhatsApp Business API provider
  • Booking or ordering system
  • Payment link
  • Templates

Want this implemented in your business?

No self-serve tool yet. We can scope and build it for your business on request.

Source details are being verified; please check the original publication.

All summaries are written by Trovecrest in our own words. Nothing is copied from the reports, and no figures are reproduced.

Trovecrest is independent and not affiliated with or endorsed by the firms whose research is referenced.